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There are so many parts to Office 365 it can sometimes be confusing where to start. We often get asked by clients if they should be using SharePoint or OneDrive for Business for example.

Today we are discussing data sharing.

Sharing Data in the Cloud

Storing data in the cloud is an obvious thing to do now, and almost a given for most businesses. If you are yet to decide to store data in the cloud, then maybe review some of our past articles explaining why. The rest of this section assumes you either already are or are or are looking for use cases around collaboration and sharing.

Common locations for sharing data

Scenario

Location

Explanation

The Old Way - email

Email – attached file

Everyone does it – but it needs to stop. Sending an attached file is only ever any good if that file is un editable and for end user only. E.g. a photo, PDF file (sales flyer or document) etc.

Small quantities of personal data, pictures and videos

Dropbox free account (2GB)

Dropbox has a free 2GB account. This is also a great space for iPhone or Android photo backup with the Dropbox App having the ability to automatically upload your photos.

You can create folders and share them with people. All folders are created with read/write or read only access and you have no capacility for any granular permissions. Sub folders and items get the same permissions as their parents. Anyone with the access link can access this data. Its not a very secure way of doing it and shouldn’t be used for business documents or confidential information.

Large quantities of personal data, pictures and videos

OneDrive for Business (1TB)

Your Office365 subscription account has 1TB of space in it for personal storage. Note if you leave the firm or cancel your subscription this space will disappear.

You can share with individuals via email address any file or folder with read or read/write access. Permission is granted at a file or folder level and can be easily removed. Access is via the email link and can be required to be signed in with an account.
Office 365 administrators can audit this for a business.
This shouldn’t really be used for business documents (SharePoint is the right place for that)

A team, subcommittee or small group is created to manage a task or small project.

Data needs to be shared with the entire group and available to all.

Office 365 Group

An Office 365 group includes a distribution list but also includes a shared:

· Inbox for group email communication

· Calendar for scheduling group meetings and events

· Library for storing and working on group files and folders. Use this library to share team documents for collaborative editing

· OneNote notebook for taking project and meeting notes

· Planning tool for organizing and assigning tasks and getting updates on project progress

Files store here are accessible to all users in the group, and online simultaneous collaborative editing is possible.

Internal company information needs to be stored and accessed by all or many (security groups can be used to limit or control access)

SharePoint

SharePoint in Office 365 gives you the ability to create multiple:

· sites (with different security levels)

· document libraries for different functional reasons

· folders for naming similar to your PC

· files for data storage – e.g. Word, Excel, PowerPoint etc.

Google Drive documents

Google Drive

The main features of Google drive are:

Browser only access to editing the documents unless you have a compatible program installed on the PC.

Offline access if you sync Google Drive to your PC or Mac

Mobile access

Collaborative editing

Sharing with other Google users

Notes, policy and procedure documents, notes about customers, products, screenshots, web clip items, emails and lots more

Evernote for Business (not free)

Fantastic collaborative tool that can be used by individuals or by business to centrally consolidate large amounts of company data and make it accessible to internal and external users.

Notes, policy and procedure documents, notes about customers, products, screenshots, web clip items, emails and lots more

One Note (free) inside Office 365

Fantastic collaborative tool that can be used by individuals or by business to centrally consolidate large amounts of company data and make it accessible to internal and external users.

Sharing Data is a complex process to define as there are so many ways to do it and so many use cases: Here is one common one for businesses:

A business or team needs to keep track of information and content for multiple people or groups of people and all the projects that they are working on on behalf of the company. Additionally, when information is collected for business, members of the team can save time and gain extra insight when they can easily discover what their co-workers are working on. Finally, businesses have a challenge that individuals don’t - that is, people move on and leave businesses, and the information they’ve collected on behalf of the team should not leave with them. Instead, knowledge collected for the business should be left behind, while information collected for personal use should stay with the individual.

When advising a company with these needs we would analyse all the needs of the business around the following important points before recommending and implementing a solution:

Access – who needs to access what and with what level – e.g. read or read/write

Visibility – should people even see things exist they don’t have access to? (e.g. folders / files)

Online / Offline – do they need online or offline access to items – e.g. when out of internet coverage

Storage – space and storage requirements cost different amounts at different places

Sharing granularity – do we need different level permissions on files and folders?

Contact us if you need help Understanding, Configuring or Using any of these Cloud Data Storage and Sharing options

Office 365 updates

There are so many new things happening on Office 365 – here is a brief summary from Microsoft on some of the latest things – maybe you want to try these, or ask use how you could utilise these in your business.

Office Extra | The latest innovations for Office 365 subscribers New from Office 365 See all the new updates from Office 365clip_image001

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Office Extra | The latest innovations for Office 365 subscribers

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New from Office 365

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Microsoft Planner ready for showtime

Planner introduces a new and improved way for businesses to structure teamwork easily and get more done. Read more

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New Starbucks® for Outlook Add‑in

With the Starbucks for Outlook Add-in, you can easily send Starbucks eGift Cards and schedule meetings at Starbucks stores, directly from your email. Read more

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Office 365 admin app update

This design update for the Office 365 admin app will make it easier and more efficient for you to manage your service using the app. Read more

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June security and compliance update

Announcing a new set of capabilities powered by Microsoft Cloud App Security that gives you greater visibility and control over your Office 365 environment. Read more

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SharePoint mobile app for iOS

Stay connected to important content, sites, portals and people from across your intranet while on the go. Read more

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Three new Sway capabilities for subscribers

Users can now password-protect Sways to limit sharing, enjoy added content limits and remove the default footer at the end of every Sway. Read more

See all the new updates from Office 365

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Contact us today if you want to know how to use any of these new features in Office 365.

 

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The Microsoft Office Store is well populated with apps, many free and some paid. If you have not had a look before at what’s available I would encourage you to so now,

Here are some of the top apps I recommend for business users:

clip_image001 Evernote: Evernote for Outlook is available to users of the new Outlook.com and Office 365 users using Outlook 2013, Outlook 2016, and Outlook on the web. The add-in allows you to clip email messages and attachments from Outlook directly into Evernote. You can also attach notes from your Evernote account to any email you’re writing in Outlook. Instructions to install and use from Evernote.

clip_image002 Wunderlist: Wunderlist is an amazing free app – perfect for creating and managing To Do Lists for yourself or groups, assigning tasks to others and creating reminders. I connect mine directly into Outlook using the app and can send emails to my various to do lists with a couple of clicks. If you haven’t seen Wunderlist before then go to the website and check it out.

CRM and Workflow Tools like Insightly, Nintex, Zoho, Nimble and Salesforce as well as many others all have an app. If you use these CRMS then you should be powering up with the app in Outlook.

clip_image003clip_image004 Accounting app Xero has an app. Even Uber has an app to remind you of your next ride.

So get into the store today and see what apps you might be able to use to improve productivity and connectivity between Outlook and your other business tools. There are also plenty of apps for Excel, PowerPoint and Word.

Contact us if you need help adding Apps to Outlook, PowerPoint, Excel or Word.

Microsoft Azure

As a Silver Microsoft Small and Midmarket Cloud Partner we have access to technical support, demos and trial scenarios as well as engineers and solution proposals. We are currently implementing Microsoft Azure storage systems for several clients and would love to talk to you about how you can reduce costs and make data more accessible for teams. Backup solutions, virtual machines and other cloud services exist as well.

Contact us today for a chat about Microsoft Azure

Update on the Various OneDrive Sync Clients

clip_image005Most of our clients have now been upgraded to the new OneDrive Sync clients. If you haven’t and want to please contact us now. Email tim@jethromanagement.biz and ask for assistance.

OneDrive now has a dual purpose client. It can sync your personal Microsoft Account OneDrive data. It can also have added to it a business account – and thus sync your Office 365 OneDrive for Business account. This can be selective so you do not have to sync the entire drive in one go but can select specific folders.

If you want to download it yourself go here. https://onedrive.live.com/about/en-us/download/

The old OneDrive for Business sync tool is still contained in Office 365 and syncs SharePoint libraries. The old limitations on numbers of folders and files still apply but Microsoft are developing a new version without these limitations and have committed to delivering that this year.

Contact us today if you need helping syncing your dataa

Follow Us On Social Media

As always Jethro is your web, cloud and technology specialists. I am constantly learning new things and spending time researching, playing and testing new systems and reading about other people in the IT world doing the same thing. If you want to follow along with what I share in various spaces, then connect with me:

Have you considered cloud storage for your data? There are lots and lots of options right now and I want to explore some with you in this newsletter.

Cloud storage

Data storage has never been cheaper than now, and never before has there been so many options. Cloud storage has so many benefits over local data storage and in nearly every case is cheaper and more efficient.

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Location

Cost

Description

Business Risks

PC / Laptop Hard drive

Free

Local storage only, no duplication of data

Drive failure or loss of machine = total data loss

Server or NAS

$2000-$5000

Fast local storage with data drives in RAID array for loss prevention

Total loss from theft or fire can be mitigated by cloud backup with Azure

USB attached Backup Drive

$100-$200

Duplicates data from local machine (if configured correctly)

Risk of backing up corrupted data, no version control (unless using Windows 10 File History) Can still be lost with pc

Dropbox – free version

Free

Online storage and access from anywhere – can be synced and shared with others

Risk of data loss if other user deletes – malicious data etc. No SLA with Dropbox

Authentication is not controlled corporately

Dropbox for Business

Cost – $17 per user per month min 5 users

Online storage and access from anywhere – can be synced and shared with others

Version control can eliminate loss, SLA with Dropbox mitigates safety of data, can be authenticated with Office 365

OneDrive (personal)

Free

Limited to 5gb per user but allows for sync of data and access anywhere

Authenticated using Microsoft ID not Office 365

OneDrive for Business

Free to Office 365 users

Office productivity Suite included

1TB user space – syncs data and access anywhere, can be shared with inside and outside organisation

Controlled by office 365 authentication and administrators have control of data.

Box for Business

$17 per month per user, min 3 users

Built for businesses this storage solution has local sync, active directory SSO and good admin controls

 

Google Drive

15GB free

Online and offline access, but no collaboration offline. No productivity suite included

Online browser apps only, and no support for many MS Office features. Basic documents and spreadsheets only

SharePoint

Free to Office 365 organisation accounts

Document Management system with check in/out, version control, workflow, fine grained security permissions

Training and support costs

Azure Storage

Many different options and pricing calculator is complex

Data storage can be local or geo redundant, with multiple retention points and access anywhere

Training and support costs

There are many others as well but these are the major ones being used in businesses today. We can assist you in determining what is the best solution for your business and how to identify the risks and costs associated with each option. Then we can implement and train your staff.

Contact us today for a free discussion about cloud storage options for your business.

Microsoft Azure

As a Silver Microsoft Small and Midmarket Cloud Partner we have access to technical support, demos and trial scenarios as well as engineers and solution proposals. We are currently implementing Microsoft Azure storage systems for several clients and would love to talk to you about how you can reduce costs and make data more accessible for teams. Backup solutions, virtual machines and other cloud services exist as well.

Contact us today for a chat about Microsoft Azure

Google Analytics Dashboards

We have been developing dashboards for a number of clients that take Google analytics data from their websites and display information in an easy to view and understand dashboards. The tool to view this data is free, but there is a small time cost to develop data dashboards and customise them to your website.

Here are some examples:

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Follow Us On Social Media

As always Jethro is your web, cloud and technology specialists. I am constantly learning new things and spending time researching, playing and testing new systems and reading about other people in the IT world doing the same thing. If you want to follow along with what I share in various spaces, then connect with me:

Do you find the idea of writing content for your website daunting, impossible, or even just don’t know where to start?

Welcome to our 31st Newsletter – wow the numbers are starting to add up! I take approx. 2 hours a fortnight to write this newsletter. During the 2 weeks prior I stash articles and news I think might be good for the newsletter in an email folder ready for when I sit down to write. This means that I have in the last 15 months created 31 blog posts on my website that all contribute to my SEO and are great for marketing as well. And I can point customers to some of the frequently asked questions answers there as well.

You could adopt the same strategy. I am sure you could write 300-600 words about something you do or know like the back of your hand that you wish your customers knew! Talk to us about how to get your website working harder for you.

SharePoint Changes Coming – New Document Library

SharePoint Document Libraries are changing. The new User Interface includes:

  • New Quick Launch menu on the left
  • Updated Library Search that shows results almost instantly
  • Removed the Ribbon for a simpler and actionable menu
  • Added document “Pinning” to always have them at the top of the library
  • Easier wording for sharing content with “Get a Link”
  • Users can Right-Click to bring the contextual menu up
  • Library Views management added in a menu via an ellipsis
  • Save your current filtered and displayed columns as a View with the click of a button
  • New Details pane shows information like properties, versioning and more
  • Quick access to manage the properties of documents without navigating to a different page or form
  • Versioning shown as activity
  • Alert Me button put into evidence
  • Move or Copy files within the library
  • A new Grid View
  • Create Links to other files or anywhere really and have them available as a “file” in the library
  • A new image viewer to quick preview them from within your library

We can help you understand and use these new features, and take advantage of the benefits of using the libraries online in a browser rather than just opening in a synced folder on your desktop. In fact, there are many, many features that are just not available to you on your computer you can access online.

Get more detailed information about the new SharePoint interface.

Talk to us about the Office 365 Features you are not currently using and How you Can Benefit from Them

Get Access to Our Digital Producer

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Do you wish you had your own Digital Producer with over 10 years’ experience to look after your website? Why not borrow ours?

Our expert consultants will review your website, create a high level report and provide prioritised recommended actions to help you create a more effective website.

For only $99* you can find out:

  • How to optimise your website as an effective sales tool for your business
  • Ways to ensure your brand is reaching the right audience
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CONTACT US NOW ON 0414 770 002 FOR your Site Analysis

*Terms and Conditions Apply – contact us for details

Office 365 Updates

Over and above the SharePoint library changes these recent updates were rolled out:

  • A new tool for migrating your Evernote notes to OneNote
  • PowerPoint Designer enhancements
  • New language support in Office for Mac and Skype Translator, plus collaboration and Power Pivot updates
  • For business users, Skype for Business meetings experiences and voice services are being expanded
  • Video viewer statistics are rolling out in Office 365 Video
  • A new reporting portal in the admin centre is rolling out
  • New update options are available for Office 365 ProPlus
  • Office 365 Connectors is here
  • The redesigned OneNote Class Notebook—designed and built with teachers—is available worldwide
  • And for devs, there’s a new site for keeping up with the latest news and resources.

Coming soon:

  • Enhanced Automatic Replies (out of office). When users set an automatic reply (Out of office) When users set an automatic reply (out of office) message with an end date in Outlook on the web, Outlook can now automatically decline meetings for that period of time as well as decline any future invites that the user receives for a date in which they are away.
  • The new admin centre will get improved search, additional user list management functionality and enhancements for the mobile admin app.
  • Microsoft is updating the default Office 365 portal experience for users to make it more intuitive and consistent across devices. The new home page simplifies access to your services and recent documents, while making it easier to install applications with 1-click.
  • Microsoft is delivering a new sync client for OneDrive for Business that will provide a faster and more reliable sync experience. You’ll begin seeing this change starting May 15, 2016, and rolling out over the coming months.
  • New Safety tips in Outlook. Exchange Online Protection (EOP) already protects your organization with industry-leading spam and malware prevention. However, these attacks are so well crafted that they look legitimate. Sometimes putting messages into the Junk Email folder isn’t enough. Over the coming weeks, we’re going to provide additional information when users check their email in Outlook on the web, and in Outlook. Moving forward, as an example, a red Safety Tip in an email will mean that the message received contains something suspicious. We recommend deleting these types of email messages without opening them. We’ll continue to add more features to Safety Tips to ensure users have the best, most protected experience.

More Office 365 Update information online.

If you want any more information on any of these features, how to use them or how they might affect you please contact us

Follow Us On Social Media

As always Jethro is your web, cloud and technology specialists. I am constantly learning new things and spending time researching, playing and testing new systems and reading about other people in the IT world doing the same thing. If you want to follow along with what I share in various spaces, then connect with me:

Today I am providing some answers to common questions we get asked and not just focusing on Windows 10. However I will have one little Windows 10 section as well for those who have updated already.

Are you actually harnessing the power of Office 365?

Jethro-Facebook-Office-365-Mobility-Business

When you made the strategic decision to move some or all of your business to the cloud with Microsoft Office 365 that was a good call. But since you made that call have you actually extracted as much value from this tool as possible, or is a large part of your investment lying there just untapped?

With our free customer audits we offer the opportunity to discuss what you have in place and what you don’t but could be utilising. Here’s a quick checklist. Are you utilising the power of these products?

Feature

Description

Major Benefits

Who should use

Skype for Business

Instant Messaging and Hi Def Video conference communicator for staff, customers and suppliers

Find out about Skype for Business

Hi Def Video conversations

Instant messaging

Presence indicator

Tightly integrated with Outlook

Presentation and webinar system

Any business with multiple staff

Any business with customers or suppliers who use Skype or Skype for business

Anyone who uses Outlook heavily

Anyone who needs to share their content via voice conference or webinar (private or public)

SharePoint

Document management system

Find out about SharePoint

Multiple version management

Single point of reference

Reduce attachments in email

Remote / mobile access to documents

Collaborative (multi user) editing

Any business creating and sharing documents, spreadsheets, video content or PowerPoint decks

Any business with staff roles and security levels for access

Any user who has more than one device (e.g. laptop and PC, or tablet and mobile)

Any business who collaboratively creates documents

OneNote

Note taking application that includes web clipping, email saving and screen shot saving

Find out about OneNote

Organise notes, to do lists, screenshots, and other important information in one place.

Easily share some or all of any notebook with multiple people as read only or read write

Automatically syncs across every device you own with no need to save

Anyone who writes to do lists

Anyone who needs to store important information like passwords

Anyone who needs to share with staff important information e.g. shared notes about customers

Anyone who needs to create screenshots and turn them into images

Delve

Delve displays information that is most relevant for each person based on the work they are doing and the people with whom they are engaging

Find out about Delve

Surfaces information already being created in the organisation by other people you might not know about

Improves collaboration

Integrates with Yammer

Any business with a team working on a projects or shared work

Any user wanting to find other documents in the organisation

Any business with 3-5 or more staff who create and edit documents

Yammer

Private Enterprise Social Network.

Also allows connection with external networks

Find out about Yammer

Find information and answers to common questions easily

Communicate with peers and colleagues on projects and documents

Network with others inside and outside your organisation

Any business with multiple locations or remote workers

Any business that works with customers or suppliers who also use Yammer

Any business that runs projects

Sway

Online publishing tool

Find out about Sway

Create and share polished, interactive reports, presentations, personal stories, and more

Any business creating presentations or reports

Any user creating content

Anyone needing to provide a slick looking web presentation of their information or data

Contact us now to if you haven’t had your free audit or want to know more about any of these products.

SEO Is no longer an option for business it’s a Must

Here is a fairly long explanation of what SEO actually is if you ever wondered just what those telemarketers are offering when they ring up and say they can put you on the front page of Google. I debunk the myths and explain the actual science of SEO so business owners can understand it.

image001Definitions

  • SEO – Search Engine Optimisation – commonly referred to as getting on page one of Google for a search. However there is a lot more to it than that. It is actually about ensuring that the website has all the components in place to assist the search engine crawlers (Bing Yahoo and Google) to rank you correctly. There are a number of components and I have attached a cheat sheet that describes most of these. https://en.wikipedia.org/wiki/Search_engine_optimization
  • SEM – Search Engine Marketing – paying for ranking improvements by the use of AdWords, Click marketing and other techniques.
  • SMM – Social Media Marketing – very broad term around utilising social media as a marketing tool
  • Black hat SEO – refers to aggressive and often “bad” methods of attempting to “game” the crawler algorithms by taking advantage of them. Usually a short-lived approach and is generally only used by the scammers – those who call up in a foreign accent and tell you they want to help you improve your SEO. While these often work well for 1-2 months the end result is usually a lower result as you can get blacklisted for doing it.
  • White hat SEO – the professional approach to doing it right using known techniques that actually work.

Measurement

There are some easy ways to define measurement and then a whole range of additional metrics that are far more in depth and specific. The first task is of course a goal or goals that need to be set in order to measure improvement of the metrics against those goals. For example measuring the number of people who come to the site isn’t really relevant without adding in calls to action and then measuring those calls to action. Then you can determine if a particular piece of work changed any of those things.

Using Google analytics is extremely important and should be enabled by your web developer. If you are not sure ask us. Metric management is about tracking the specific stats against a goal and the changes as you do things. Google analytics can measure how many people clicked on the contact form page and how long they stayed there, where they came from and where they went next. Some of the specific things that can be measured external to the google analytics are the number of enquiries you receive from the website forms. This can then help us create a ratio as follows:

no of people viewing a sales page : no of people clicking from the sales page with a call to action to the contact form page : no of enquiry forms received : your conversion from those enquiries to sales. Example 1000:150:8:5

This then allows you to set a goal around that ratio metric – e.g. increase the numbers or improve the ratios.

The actual measurement then requires three things:

  1. A measureable goal
  2. The stats being collected from the website
  3. And the additional stats provided by yourselves.

Additionally Goals themselves should be what is known as SMART goals:

Creating S.M.A.R.T. Goals

  • Specific
  • Measurable
  • Attainable
  • Realistic
  • Timely

Specific: A specific goal has a much greater chance of being accomplished than a general goal. To set a specific goal you must answer the six “W” questions:

  • Who: Who is involved?
  • What: What do I want to accomplish?
  • Where: Identify a location.
  • When: Establish a time frame.
  • Which: Identify requirements and constraints.
  • Why: Specific reasons, purpose or benefits of accomplishing the goal.

EXAMPLE: A general goal would be, “Get in shape.” But a specific goal would say, “Join a health club and workout 3 days a week.”

Measurable - Establish concrete criteria for measuring progress toward the attainment of each goal you set. When you measure your progress, you stay on track, reach your target dates, and experience the exhilaration of achievement that spurs you on to continued effort required to reach your goal.

To determine if your goal is measurable, ask questions such as……

How much? How many?

How will I know when it is accomplished?

Attainable – When you identify goals that are most important to you, you begin to figure out ways you can make them come true. You develop the attitudes, abilities, skills, and financial capacity to reach them. You begin seeing previously overlooked opportunities to bring yourself closer to the achievement of your goals.

You can attain most any goal you set when you plan your steps wisely and establish a time frame that allows you to carry out those steps. Goals that may have seemed far away and out of reach eventually move closer and become attainable, not because your goals shrink, but because you grow and expand to match them. When you list your goals you build your self-image. You see yourself as worthy of these goals, and develop the traits and personality that allow you to possess them.

Realistic- To be realistic, a goal must represent an objective toward which you are both willing and able to work. A goal can be both high and realistic; you are the only one who can decide just how high your goal should be. But be sure that every goal represents substantial progress.

A high goal is frequently easier to reach than a low one because a low goal exerts low motivational force. Some of the hardest jobs you ever accomplished actually seem easy simply because they were a labour of love.

Timely – A goal should be grounded within a time frame. With no time frame tied to it there’s no sense of urgency. If you want to lose 10 lbs, when do you want to lose it by? “Someday” won’t work. But if you anchor it within a timeframe, “by May 1st”, then you’ve set your unconscious mind into motion to begin working on the goal.

Your goal is probably realistic if you truly believe that it can be accomplished. Additional ways to know if your goal is realistic is to determine if you have accomplished anything similar in the past or ask yourself what conditions would have to exist to accomplish this goal.

T can also stand for Tangible – A goal is tangible when you can experience it with one of the senses, that is, taste, touch, smell, sight or hearing.

When your goal is tangible you have a better chance of making it specific and measurable and thus attainable.

How do we do this?

SEO is primarily about two things – Content and Currency.

Search engines rank you for the content on your site. They crawl words within context looking for relevancy. They look for timeliness or recentness.

This has to be developed backwards from the goals.

First you have to develop an avatar or a generic target customer. You create a mythical person who is your ideal next customer – the person you want to be having that phone call with selling your services. Once you identify the problem that person has that you can solve for them, then you need to work out how they find you. E.g. what was the problem? What words did they type into google to start finding solutions to the problem? How did that then find your website? When they found your website (page on your site) how well did the words you wrote confirm for them that you know how to solve their problem and convince them to contact you?

This leads you or us then to the ability to write content for your site that meets this objective. The more pages that can be written describing the real problems your customers have and how your company solves them. The more keywords there are that can be crawled by the search engines and the higher you will rank for those keywords. Adding in external links and other reference material, and then being referenced by other sites, analysts, uni students doing assignments on that problem and writing websites about them, etc. will help your rankings.

SEM – paying for it

A natural extension to the first component is to start paying for the results using AdWords and click marketing. E.g. paying for your site to be ranked higher or in suggested or advertised results sections on searches for certain keywords. Note there is no point doing this until you are already ranking well for those keywords. Your site needs to already have good content with those words before you can do this effectively.

SMM or Social Media Marketing

A powerful tool to massively leverage the ability for people to find your content and also improve SEO is SMM. This is extending the content you write on your site out into social media space – LinkedIn, Google+ and Twitter are probably the best places and definitely Facebook as well. Each space has a different set of “rules” and ways to work and Twitter and Facebook also have the ability for you to pay money to advertise.

How do we help?

We have a very specific targeted approach to this and can assist at any one of three levels:

  • We can do everything for you including writing the articles
  • We can assist you by doing the technical and web stuff after you have written the content yourself
  • We can teach you how to do it yourself and then stand back and let you go to it on your own.

Our approach is simple.

The first step is to have a planning meeting where we assist in working out goals, setting a timetable of 6-12 months for content creation, determining the scope – e.g. website alone or extending to Social Media

From there we can help you work out who does what and what the cost will be.

Each step we take helps you identify the goals, how will measure it – who does what and how much it will cost. No black box “pay $40 a week and we will get you onto page 1” false promises.

Contact us today if you want a free analysis of your website for the 7 most common mistakes most business websites make (Usually $199). If you want a free SEO cheat sheet email and I will send one to you.

Is Your WordPress site secure?

wordpress-logoWordPress is one of the most popular CMS (Content Management System) website software out there. We have developed a lot of WordPress sites for our clients. What many people don't realise is that both the WordPress core system and all of the available WordPress plugins are vulnerable to hacking, and need to be monitored and kept up to date on a regular basis.

Keeping your website up to date will help safeguard and eliminate uninvited intruders or bugs on your site.

Nearly all of our clients take the approach to allow us to manage all aspects of the domain name management, hosting, development and ongoing maintenance. However we do allow our clients the flexibility to host elsewhere, manage the site and maintenance themselves if they wish.

Obviously we can’t be responsible for their site if issues occur if they’re choosing to host elsewhere or managing the site themselves. And unfortunately some people fail to keep their ‘versions’ of software and plugins up to date, again causing possible opportunities for hacking. The lack of updates, coupled with poor hosting environments can leave a website wide-open for security threats.

But time and time again, we have clients who do it themselves come to us pleading for us to help them out of a horrible hosting mess or to fix the site when it gets hacked or goes down.

Where there are WordPress sites there are hackers, and over time we’ve seen an increasing number of hacking attempts and malware on WordPress sites. We daily get reports from our managed sites indicating the targeted attacks occurring and the successful blocking of those attempts.

What Jethro does for our managed WordPress clients

  • Our servers are entirely owned and managed by us. There are no other resellers or websites on the server that we don’t have control of. When you host with crazy domains or any of the other cheap hosts you are subject to the fact that there are hundreds of not thousands of other sites on the same server – and while your site might not have any issues something happening to one of those other sites might cause your server to go down.
  • We monitor the servers constantly. Both at the server level where we receive text message and email notifications if something occurs, and at individual site level.
  • We harden the security of the default WordPress site way beyond the standard install. The standard install script most hosters offer for DIY leaves folders unprotected, easily guessable admin user names and no usually no password complexity requirements. We ensure that the site is as hard as possible to get to.
  • We don’t install 35 “that might be nice to have” plugins that may cause compatibility issues, security flaws or other issues. Every plugin we use has been tested over a long period of time, is compatible and has good developer maintenance.
  • We offer a maintenance service level agreement for all our clients that includes regular off server backups, plugin and core updates, documentation of all changes made and easy recovery if problems occur and active monitoring of the site.

Talk to us today about your WordPress website and ask us for a quick analysis of the site for potential problems. Better yet let us maintain this business asset for as little as $550 a year.

Welcome to the New Windows 10

Your Start screen

The Start menu is back—and it’s more personal, more organized, and more fun than before. Go to Start Windows logo icon on the taskbar on your keyboard. You'll find your most used apps on the left, the All apps list, and shortcuts to other locations on your PC, like File Explorer and Settings

win 10 start screen

Windows 10 Store

win 10 storeThe Store is a one-stop shop for music, videos, games, and apps.

Try out an app before you buy it, or pick a free one. Your Windows 10 apps will work on all your Windows 10 devices.

Application Switcher and Virtual Desktops

Click the application switcher for quick access to all your running apps. Or create and switch between virtual desktops.

win 10 desktops

Follow us on Social Media

As always Jethro is your web, cloud and technology specialists. I am constantly learning new things and spending time researching, playing and testing new systems and reading about other people in the IT world doing the same thing. If you want to follow along with what I share in various spaces then connect with me:

All content © Tim Miller. Feel free to share or send these emails on. If you want to unsubscribe just reply with Unsubscribe in the subject.

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What people say..

Jethro has provided numerous web solutions for our company and has consistently provided rapid responses to our hosting and server management requirements for our busy legal practice and even more critically for the successful float in 2011 of our ASX listed gold explorer Commissioners Gold Limited

— Chris Battye - Principal Solicitor, The Conveyancing Shop/ Executive Chairman, Commissioners Gold (ASX : CGU)

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